Keyword Research
You can’t have a successful SEO campaign without doing some solid keyword research. We have the best process and tools to make that happen. Our keyword research method is thorough and targets the right keywords for your website content, giving it the edge it needs to beat the competition to the first page of Google.
WE HELP YOU GET MORE TRAFFIC, LEADS & SALES
A thorough keyword research initiative is the backbone of every stellar SEO campaign. At SEO Toronto, we provide first-class keyword research services to help you find the best keywords relevant to your niche.
We are a team of skilled and experienced SEO specialists, so you can count on us to do your keyword research for you. We are proficient in all the most powerful and popular SEO tools and software. We pair our results from these tools with manual research and our extensive knowledge accumulated over years of experience. With these traits, we can pick out the right keywords for your campaign and develop a master strategy.
We are a team of skilled and experienced SEO specialists, so you can count on us to do your keyword research for you. We are proficient in all the most powerful and popular SEO tools and software. We pair our results from these tools with manual research and our extensive knowledge accumulated over years of experience. With these traits, we can pick out the right keywords for your campaign and develop a master strategy.
KeywordResearch Process
Our process is simple but effective. We start by looking at what you’re already doing correctly. We identify the keywords your website is already naturally ranking. We then dive deep to identify your top targeted keywords and then optimize your site for them. These are the keywords with so-called “high intent.” They are often searched by visitors who are ready to take action right away. This action can be anything, from signing up for your newsletter to booking your service or buying your product.
Next, we look for question-based search queries. Think “tip” and “how to” type questions that establish your business as an authority and provide it with credibility. Optimizing for such queries educates your leads and keeps them moving along their buying journey.
Once we have carried out our keyword research and compiled the results, we consult with you to make sure the keywords align with your company goals.
Keyword Research Tools
Our SEO specialists are skilled and experienced at using the most powerful SEO tools and software for their keyword research. With these tools, they are capable of producing detailed, efficient, and reputable work. We have a comprehensive collection of software tools that we use daily for everything from keyword research to site audits to large-scale SEO campaigns for our clients.
Competitive Keyword Research
The first step in any SEO project is to choose the best possible keywords for your specific needs. We have a proven and well-defined method for selecting the best options
Long Tail Keywords
Choosing very specific keywords - known as long tail keywords - can help your company rank highly in very targeted areas or specialties
Search Volume
Search volume shows you exactly how much traffic you can expect for a given keyword. We perform in-depth analysis to ensure we are focusing our keyword efforts in the correct area
Local SEO
If you have a locally-focused business, you want traffic from local visitors. We use keywords and content that will help you draw the people in your neighborhood to your site
Keyword Analysis
In-depth analysis can help you choose the correct keywords and see how they perform after you implement them. We continue to monitor keywords to ensure they are always the best for your site’s needs
Lead Generation
With the results of our keyword research process, we can develop and implement intricate yet highly specific and targeted SEO campaigns to help you rank for the keywords with the highest returns in your niche.
Lead Generation
These keywords are invaluable to your business. When you rank for keywords searched by users who are ready to pay for a service or product immediately, it is much easier for your business to generate valuable leads. When your website uses high-quality, engaging content, you can generate a much higher volume of leads than you would otherwise be able to. With this higher volume and good conversion strategy, you can turn more visitors into paying customers.